LEGAL & TRANSPARENCY

Privacy Policy

Last Updated: October 2026 • Governed under the laws of India

Alankaar operates this online storefront and related commerce services (collectively, the "Services"). We respect your privacy and are committed to safeguarding your personal data with institutional-grade security.

This Privacy Policy outlines how we collect, store, handle, and protect your information when you visit our store, purchase handcrafted jewellery, or interact with our services.

When you visit, browse, or purchase from Alankaar, we collect and process several categories of personal information to provide you with an exceptional shopping experience:

Contact Details: Your name, billing address, shipping address, mobile phone number, and email address.
Order & Transaction Information: Products viewed, items added to bag or wishlist, completed purchases, order history, invoice records, and delivery status.
Account Credentials: Username, encrypted credentials, saved addresses, GSTIN (for wholesale tax billing), and account preferences.
Financial & Payment Information: Payment method selection, transaction references, and billing details. Note: All card transactions and UPI payments are processed directly by PCI-DSS certified payment gateways; we never store your full card numbers, CVVs, or UPI PINs on our servers.
Device & Technical Data: IP address, browser type, device identifiers, operating system, and navigation patterns via secure session cookies.
Customer Support Communications: Messages, feedback, WhatsApp interactions, and support ticket history when you communicate with our concierge team.